New Englanders aren’t necessarily known for their exuberance—or their attention to what happens on fashion runways—but locals couldn’t help but lose their cool over menswear designer Todd Snyder’s fall 2020 runway show. An homage to Maine’s great outdoors, and the heritage of native brand L.L. Bean specifically, the collection featured haute versions of Bean’s signature puffer vests, overcoats, duck boots, and tote bags. Portland’s Press Herald celebrated the collection with a huge front-page story, and it wasn’t just Mainers who took notice. The show won fans from all over.
Fall is now almost upon us, but pieces from the collaboration—Bean’s first in its century-plus history—won’t be available until October 26, when they arrive in stores (Synder’s two New York City boutiques, his recently opened East Hampton pop-up, and Bean’s Freeport flagship). Now, however, there’s a new way for you to get a truly immersive experience of the Synder x Bean aesthetic.
The luxe Kennebunkport resort Hidden Pond has just debuted Synder’s From Away Lodge, a suite that takes its name from the title of his fashion collection. (In regional vernacular, someone who’s “from away” is anyone—like Iowa native Snyder—not born in Maine.) Working with local interior designers Louise Hurlbut and Krista Stokes, Snyder translated the look and feel of his collection into the two bedrooms, cozy living room, and pair of screened porches of a 1,100-square-foot cabin tucked into Hidden Pond’s 60 woodland acres.
With the lodge, Synder says he wanted to engage guests in his experience designing the collection, discovering L.L. Bean’s history and indulging his newfound love of Maine. When he began the collaboration for the clothing line, “I didn’t know L.L Bean was a real person,” Snyder admits. “But he was. Leon Leonwood Bean was a guide, and he would bring people from Boston and New York around Maine to show them where to go fishing, where to go camping—where to go, period.” Bean started creating apparel because his clients would come from the city with wool suits and haberdashery—not great clothes for the great outdoors.
And so, Snyder explains, Bean decided to take traditional menswear fabrics and turn them into hunting jackets and other pieces that made sense for the wilds of nature, “whether that meant making them weatherproof or thornproof,” says the designer. The From Away Lodge, like the runway collection, “plays with luxury and utility, giving you this very luxurious experience in a very outdoorsman sort of place.”
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